MEET BLU
7 Unique Flavors
MEET BLU
7 Unique Flavors
MEET BLU
7 Unique Flavors
Born in Europe and now in the United States, BLU Energy Drink brings a fresh, lifestyle driven approach to energy. Featuring 7 bold flavors, BLU powers everything from workouts to nights out. Clean energy with great taste for every moment.
Our stating lineup…
CLASSIC
Vitamin B3, B5, B6 & B12 — supports energy metabolism and focus.
BLU Classic delivers clean, straightforward energy with a smooth, neutral finish. No bold flavors, no distractions—just balanced energy designed to fit any moment, effortlessly.
BLU Energy Drink
WATERMELON
Vitamin B3, B5, B6 & B12 — helps convert energy and reduce fatigue.
BLU Watermelon delivers a fresh, juicy watermelon flavor that’s light, crisp, and naturally refreshing. Clean on the finish and easy to drink—perfect for warm days and long nights.
BLU Energy Drink
CRANBERRY
Vitamin B3, B5, B6 & B12 — clean energy with essential B-vitamins.
Bright cranberry flavor with a crisp, refreshing edge. BLU Cranberry is bold without excess—energizing, refined, and unapologetically sharp.
BLU Energy Drink
GRAPE
Vitamin B3, B5, B6 & B12 — supports sustained energy and performance.
Rich grape flavor that’s noticeable from the first sip. Smooth and light on the finish, with no lingering heaviness.
BLU Energy Drink
BLU DAY (MYSTERY FLAVOR)
Vitamin B3, B5, B6 & B12 — lighter sugar, same energy-supporting vitamins.
BLU Day is our mystery flavor—crafted to surprise without trying too hard. Smooth, refreshing, and perfectly balanced, it’s energy without explanation.
BLU Energy Drink
MOJITO
Vitamin B3, B5, B6 & B12 — refreshing energy with balanced vitamin support.
Crisp mint layered with subtle citrus notes creates a refreshing choreography of flavor. A sophisticated twist on energy that feels effortless, modern, and composed.
BLU Energy Drink
SUGAR FREE
Vitamin B3, B5, B6 & B12 — zero sugar with full vitamin support.
All the flavor you expect, minus the sugar. Light, refreshing, and balanced on the finish.
BLU Energy Drink
CLASSIC
Vitamin B3, B5, B6 & B12 — supports energy metabolism and focus.
BLU Classic delivers clean, straightforward energy with a smooth, neutral finish. No bold flavors, no distractions—just balanced energy designed to fit any moment, effortlessly.
BLU Energy Drink
0mg
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0mg
SMOOTH CAFFEINE
0mg
0mg
SMOOTH CAFFEINE
0.4 fl oz
0.4 fl oz
0.4 fl oz
0.4 fl oz
PERFECT CAN SIZE
0.4 fl oz
0.4 fl oz
PERFECT CAN SIZE
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Available in 40+ Countries.
Now in the U.S!
0+
0+
Available in 40+ Countries.
Now in the U.S!
Latest Article
BLU Zero Sugar
Built for the gym, the grind, and everything in between. BLU Zero Sugar delivers balanced energy to power workouts, long days, and late nights.
Latest Article
BLU Zero Sugar
Built for the gym, the grind, and everything in between. BLU Zero Sugar delivers balanced energy to power workouts, long days, and late nights.
Latest Article
BLU Zero Sugar
Built for the gym, the grind, and everything in between. BLU Zero Sugar delivers balanced energy to power workouts, long days, and late nights.
Taste the BLU standard
Where great taste meets balanced energy.
B-Vitamins
Formulated with essential B-vitamins that support the body’s natural energy processes, supporting efficient energy metabolism throughout the day.
B-Vitamins
Formulated with essential B-vitamins that support the body’s natural energy processes, supporting efficient energy metabolism throughout the day.
B-Vitamins
Formulated with essential B-vitamins that support the body’s natural energy processes, supporting efficient energy metabolism throughout the day.
Clean Caffeine,
Real Sugar
Sweetened with real sugarcane sugar, never syrup, for a cleaner finish and smoother flavor.
Clean Caffeine,
Real Sugar
Sweetened with real sugarcane sugar, never syrup, for a cleaner finish and smoother flavor.
Clean Caffeine,
Real Sugar
Sweetened with real sugarcane sugar, never syrup, for a cleaner finish and smoother flavor.
7 Bold Flavors
A curated lineup of 7 flavors crafted to match every mood, moment, and lifestyle: Classic, Watermelon, Grape, Mojito, Cranberry, Classic & Sugar Free.
7 Bold Flavors
A curated lineup of 7 flavors crafted to match every mood, moment, and lifestyle: Classic, Watermelon, Grape, Mojito, Cranberry, Classic & Sugar Free.
7 Bold Flavors
A curated lineup of 7 flavors crafted to match every mood, moment, and lifestyle: Classic, Watermelon, Grape, Mojito, Cranberry, Classic & Sugar Free.
Balanced Energy
Each can of BLU contains 80 mg of caffeine, carefully measured to deliver smooth, steady energy without the jitters.
Balanced Energy
Each can of BLU contains 80 mg of caffeine, carefully measured to deliver smooth, steady energy without the jitters.
Balanced Energy
Each can of BLU contains 80 mg of caffeine, carefully measured to deliver smooth, steady energy without the jitters.
Be the first to try BLU
Don’t just take our word for it — see what people are saying after their first sip.
Choose the pack
that's right for you
Whether you’re trying a new flavor or stocking up, BLU packs are built to fit every moment. All flavors available and we are happy to introduce our all new Variety Pack — 6 different flavors, all in one box.
Whether you’re trying a new flavor or stocking up, BLU packs are built to fit every moment. All flavors available and we are happy to introduce our all new Variety Pack — six different flavors, all in one box.
4-Packs
4-Packs
Perfect for on-the-go energy or trying your favorite flavor. BLU 4-Packs deliver bold taste and balanced energy in a convenient, grab-and-go format.
Perfect for on-the-go energy or trying your favorite flavor. BLU 4-Packs deliver bold taste and balanced energy in a convenient, grab-and-go format.
12-Packs
12-Packs
The ultimate BLU experience. Our 12-Pack Variety includes a mix of bold flavors, perfect for stocking up, sharing, or keeping your routine fresh.
The ultimate BLU experience. Our 12-Pack Variety includes a mix of bold flavors, perfect for stocking up, sharing, or keeping your routine fresh.